AI: 5 concrete steps to go on the offensive against digital disruption
Taught by IBM Watson Commerce
Disrupt or be disrupted is the mantra for the age in which we live. Our clients are in a war for market share. In an age of technology rationalization, artificial intelligence (AI) can make the difference in whether customer engagement converts into revenue and whether promises are profitably fulfilled to power brand stickiness. This session will explore 5 concrete, productized AI capabilities for commerce and marketing, that are creating differentiating brand experiences for our early adopter clients today.
What you will walk away with: You will walk away understanding actions you can take right now, to get started with AI. You will understand concrete AI capabilities driving commerce and marketing use cases, and how to apply them in the battle for market share.